Monday, April 14, 2025

EOTO REAX #2

In the second EOTO presentation, I learned about the Illusory Truth Effect and what it was. The Illusory Truth Effect is the human tendency to believe any repeated statement as being true. It is the repetition of the message that influences human perception of validity. It happens regardless of whether or not the person knew it was false to begin with, regardless of plausibility, regardless of intellect, and more. The processing fluency, which are the repeated statements that are easier to process, and things that are easier to process, are naturally associated with the truth. The similar cognitive effect is information that is presented in easy-to-read fonts that is more often rated as true than the same information presented in low-contrast fonts. Then the implications: With social media and the internet, propagandists can employ the illusory truth effect with a greater reach and greater effectiveness. They use this effect to spread disinformation and convince society of false claims. Then onto the Paradox which is correcting a lie that involves repeating the falsehood which only solidifies it more further, which can also be called a "Truth Sandwich" which is truth, the false statement, describe the truth.

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